Cevrapp is a global maintenance platform serving a key industry the hospitality industry as well as its large value chain. One may find here multitude of SMEs and larger companies, from end customers such as restaurant and hotel venues to professional service providers as well as specialists contractors, hence as a key sector due to its weight and volumes we are determined to ensure its improvement and enhancement where possible.
Quotes like “the grass is greener on the other side” or “everything you ever wanted is on the other side of fear” encourages us to test unknown territories and in a way that is one of our main goals, we seek to create a better integrated, stronger, solider, productive, sustainable and more resilient industry. In that pursuit we prefer quotes like “if you do not get promoted promote yourself” or “everyone wants the view but few are willing to climb” because we actually do the climb in order to offer the view to the market and its supply chain participants.
Your business and company is a very important and critical part within the supply chain, hence the main focus of the business activity should be to make your daily operation as productive, sustainable and effective as possible, ensuring the well-being of your company, your team, your investors and your customers. Entrepreneurs are risk takers and that is why they venture themselves out there in the “business field” just like professional athletes when competing, once on the field they equip themselves with the best tools available in order to score goals which will bring them closer to their business targets.
Today’s business world is highly complex and competitive, therefore it is not enough to be a mere spectator in the stands watching how other business players win games on the business field, smaller companies and business owners must now get well equipped in order to be part of the business game that is being played every single day.
Cevrapp wants to be positioned here serving solutions to food and beverage and accommodation operations as well as professional service contractors and SMEs within the industrial value chain in order to showcase how technology and its different applications is the mean through which, is not the mere end, to create better products and services in order to fulfil the clientele’s expectations in the market. This digitalization has the power, together with other variables, to convert small businesses or micro-enterprises into small and medium-sized companies.
In today’s uncertain business environment, both small and large business owners need to take advantage of technology and digitalization, these innovations offer benefits that will allow companies to improve their services such as optimizing operations, improving customer experiences and driving growth, in addition to being part of a better connected economy.
In Spain, for instances, we need larger and more productive companies with more strength and commercial muscle contributing with greater weight and relevance to national GDP and regional economy creating new and more stable jobs as well as reducing unemployment. So how can we support these goals? technology with real tangible value.
SMEs and small businesses within the supply chain in the hospitality industry must see the value that innovations bring to their business models enhancing their bottom line. Looking from the stands onto today’s business field could be a valid business strategy from the past 20th century, however we have already turned that page of the book and now we find ourselves onto a brand new business field with a new set of rules from the 21st century to be played by, for instances A) small is no longer attractive, B) business growth is limited and cannot retain talent C) improvements is challenging D) fragility vs uncertainty among other issues.
The cost of living and raw materials prices increases by the day, in addition to inflation and a feared recession on the horizon, this is a scenario that threatens our welfare state, which means that we need bolder and greater small and medium-sized global companies in better financial shape.
In Spain there are around 3.2 million SMEs, of which 0.2% employ more than 250 employees with revenues greater than 50 million, 28% employ only 2 people, therefore we strongly believe that the digitalization of small and medium sized companies is the way to go.
We present three benefits that technology can bring to your business and company,
1. Streamlining operations
Automating repetitive but necessary tasks within daily business operations is one of the greatest benefits of technological solutions. This way we free up resources, such as time, which is key to daily operations since smaller companies have more modest teams and, therefore, efficiency becomes a priority. With new data we will now be able to learn about market trends, possible innovations and new services or inventory management.
2. Improve customer experiences
Customer experience is essential and even more so if we run a small company. Chatbots and virtual assistants are more common as they provide 24-hour service and support to customers visiting the web. This helps business owners and professional service providers to handle all their customer queries and concerns, as well as process orders, supporting a positive customer experience, maximizing efficiency and costs. This data technology can also be leveraged to create better and personalized marketing campaigns.
3. Drive growth
SMEs and small business owners should consider technology as a great tool to leverage from, it reduces costs and increases profit margins. With new data available we will know our company better and we will be able to develop new proposals for our clientele.
As with any innovation, technology is no different, there are challenges when it comes to its application although companies and their business models are slowly turning more digitalized, it underpins the fact that this process offers more advantages than disadvantages. Two major struggles for smaler medium sized companies can be,
1. Cost and accessibility
SMEs and small business owners may struggle with costs associated with these implementations or the complexity of it, also data privacy must be strategically managed. However, technological solutions have evolved and are now more reliable affordable, easier and scalable. We recommend demoing the actual product, as well as engaging in business conversations with established startups.
2. Employee training
Integrating new technology products into business operations requires experience, small businesses may need to gain knowledge to do so effectively. Your staff must also be trained to maximize your benefits.
SMEs and business owners, whether you operate a beach bar or a theme park company or whether you run a HVAC trade specialist or a carpentry contractor, innovations are here to elevate your company’s performance and value within the industry, smaller and medium sized companies are now able to compete better and benefit from new tools available in the market through the creation of technological advanced valuable solutions.
As technology continues to unfold the possibilities for SMEs and business owners increase enabling them to explore how innovations can add to their business models and bottom lines as well as contributing to a healthier supply chain and customer life time value.
